Your source for heavy equipment cost, market analysis, and insights
Home Authors Posts by Rebecca Fowler

Rebecca Fowler

35 POSTS 0 COMMENTS
Industry Analyst

Which Brands and Equipment Types Spend the Most Time on Market?

Of the assets listed for sale in Q1 2016, thousands are still available for purchase. Clear differences are seen among equipment types and manufacturers. Key Takeaways for Decision Makers RENTER/SELLER: When pricing assets, relying on average list prices from resale websites can lead to skewed results. Many listings have already been listed for sale for an extended period of time and...

Aging Lift Equipment Lowers Retail Prices for Rental Companies

Year over year, the average age of scissor lifts and rough terrain lift trucks sold by rental houses has increased, and prices for these equipment types have slumped.   Key Takeaways for Decision Makers RENTER/SELLER: To make up for lower prices on electric scissor lifts and rough terrain lift trucks, rental distributors may consider adjusting prices upwards on other equipment...

High-Horsepower Tractor Prices Stall Out

Prices for high-horsepower tractors have been flat since late 2013 while smaller models demonstrated pricing variability and growth. >   Key Takeaways for Decision Makers FINANCE: Given the pricing fluctuation for low and mid-horsepower tractors, market-based residual values for shorter lease terms will prove difficult to predict. RENTER/SELLER: Be wary of relying on online marketplaces to value larger tractors...

Self-Propelled Sprayer Prices Display North-South Divide in 2015

High retail prices in Northern and Midwestern states drive the national average up while prices in the Southeast soften.   Key Takeaways for Decision Makers RENTER/SELLER: Given higher prices in Northern and Midwestern states, producers may be reluctant to purchase sprayers and instead rely on rentals or custom work. Conversely, the used equipment market favors growers in the Southeast. As...

Q2 2015 Auction (Public) Market Trending Report

Quarterly deep dive into total sales trends, regional activity and leading manufacturer sales volume for heavy equipment auctions   Key Report Takeaways Q2 2015 in Review AUCTION: The Southwestern region of the United States led North America in auction market activity, followed by Canada’s Western region. AUCTION: Caterpillar edged out a 52% majority of auction sales by volume in Q2, followed by Deere with...

Standard Crawler Dozer Prices Up 5.8% in 2015

In nearly every region of North America, standard crawler dozer prices have risen year over year, from 2.23% in the Southeast US to 26.8% in East Canada.   Key Takeaways for Decision Makers BUYER/SELLER: Although overall prices are up, market conditions vary significantly between different regions and states, making it disadvantageous to rely on national averages when naming your price. ...

May 2015 Market Activity in Tractor Sales drops 7.8%

With tractor sales down 28.6% compared to May 2014, overall market activity fell by 7.8% in 2015. Compared to 2014, resale market activity for each tractor class declined in May 2015. Key Takeaways for Decision Makers BUYER/SELLER: May sales volume for tractors with 275+hp dropped considerably month over month as well as year over year. As with other high-power models, sales for...

12-Month Study Reveals Auction Prices for Tractors 50% Lower

12-Month Study Reveals Auction Prices for Tractors 50% Lower
Since May of 2014, auction prices for tractors in the 125 to 224 PTO hp range were 50.5% below resale prices on average. Price trending reveals that the gap between resale and auction prices varied significantly from month to month. Shortly after reaching a high of $65,690, January auction prices fell to their lowest level in 15 months. Key Takeaways for...

Q1 2015 Auction (Public) Market Trending Report

Quarterly deep dive into total sales trends, regional activity and leading manufacturer sales volume for heavy equipment auctions   Key Report Takeaways Q1 2015 in Review AUCTION: Year over year, auction volume rose 18% in the Southeast. AUCTION: Caterpillar and Deere lost market share to lift truck manufacturer Genie, which exhibited a 26% increase in volume. AUCTION: Average prices for Deere wheel loaders, hydraulic...

Mid-Range Tractors Demonstrate Highest Annual Usage

Mid-Range Tractors Demonstrate Highest Annual Usage
For the distributions above, annual usage hours were calculated for each asset by dividing the unit’s total usage by its age. Annualized usage was then summarized for each horsepower range. The minimum and maximum values displayed do not include outliers. Key Takeaways for Decision Makers SELLER: The majority of tractors on the resale market exhibited annual usage that was...

Self-propelled Forage Harvesters Gaining Popularity

Title: Self-propelled Harvesters Gaining Popularity - EquipmentWatch Intelligence
Results of the 2012 Census of Agriculture illustrate that in the continental US, the number of self-propelled forage harvesters in inventory ranged from 22 in Rhode Island to 5800 in Wisconsin. Key Takeaways for Decision Makers BUYER/SELLER: Buoyed by cattle herd expansion and the resulting demand for hay and forage, self-propelled harvesters are gaining popularity. Many of the units now...

Discounted Combine Prices Reflect Time on Market

Discounted Combine Prices Reflect Time on Market
As time on the market increased, sellers were more likely to reduce their asking prices. For example, 20.1% of units on the market for two months had reduced prices. At six months, the proportion of combines with reduced prices rose to 35.5%. Key Takeaways for Decision Makers SELLERS: In many cases, adjusting prices downward is not necessary to interest...
Welcome!
EquipmentWatch Intelligence, brought to you by the analysts of EquipmentWatch, is a resource focused on providing you with data-driven insights for making informed decisions around heavy equipment.
Subscribe to the EquipmentWatch Intelligence Weekly Newsletter
Your information is safe with us. Privacy Policy
Keep me updated
[pdf] https://intel.equipmentwatch.com/wp-content/uploads/dlm_uploads/2015/01/EquipmentWatch_Index_2014_11_OctoberReview.pdf [/pdf]
Welcome!
Subscribe to the EquipmentWatch Intelligence Weekly Newsletter
Your information is safe with us. Privacy Policy
Subscribe to our Newsletter
Your information is safe with us. Privacy Policy
Value Trend Engine
Consuming a massive amount of market data, over 500k per month, the ValueTrend EngineSM uses a proprietary blend of automated equations to create a model value that adjusts for each market data point entered for that respective model. In other words, our values now are connected to the ebb and flow of market dynamics more than ever in a near-live environment.
Demonstration Request
Subscribe to the EquipmentWatch Intelligence Weekly Newsletter
Your information is safe with us. Privacy Policy
Make Better Equipment Decisions
Media Contact Request
Welcome!
EquipmentWatch Intelligence, brought to you by the analysts of EquipmentWatch, is a resource focused on providing you with data-driven insights for making informed decisions around heavy equipment.
Subscribe to the EquipmentWatch Intelligence Weekly Newsletter
Your information is safe with us. Privacy Policy
Keep me updated
Heavy equipment Intelligence,
right in your inbox.
Enter your email to receive messages about offerings by Penton, its brands, affiliates and/or third-party partners, consistent with Penton's Privacy Policy.
Heavy equipment Intelligence,
right in your inbox.
Enter your email to receive messages about offerings by Penton, its brands, affiliates and/or third-party partners, consistent with Penton's Privacy Policy.
Heavy equipment Intelligence,
right in your inbox.
Enter your email to receive messages about offerings by Penton, its brands, affiliates and/or third-party partners, consistent with Penton's Privacy Policy.
Join our Weekly Newsletter
Heavy equipment Intelligence,
right in your inbox.
Enter your email to receive messages about offerings by Penton, its brands, affiliates and/or third-party partners, consistent with Penton's Privacy Policy.
Join 30,000+ heavy equipment professionals
who rely on our market insights
  • Weekly updates delivered to your Inbox
  • Direct downloads of our reports
  • Invitations to our live webinars (view recorded webinars)
Enter your email to receive messages about offerings by Penton, its brands, affiliates and/or third-party partners, consistent with Penton's Privacy Policy.
Thanks for joining EquipmentWatch Intelligence!
You will start receiving our updates every Thursday
in the next scheduled Weekly Newsletter.
You can cancel your access at any time simply by clicking the opt out link at the bottom of any email.
Or by contacting us at info@equipmentwatch.com
Join 30,000+ heavy equipment professionals
who rely on our market insights
Join 30,000+ heavy equipment professionals
who rely on our market insights
  • Weekly updates delivered to your Inbox
  • Direct downloads of our reports
  • Invitations to our live webinars (view recorded webinars)
Enter your email to receive messages about offerings by Penton, its brands, affiliates and/or third-party partners, consistent with Penton's Privacy Policy.